You’ve probably never heard of Bella and the Bulldogs, a relatively new show on Nickelodeon about a perky cheerleader-turned-quarterback. It’s fairly popular among tweens and has just been renewed for a second season. It’s also popular among infuriated, far right-wing racists, who have become positively obsessed with the show’s supposedly anti-white “race cuckoldry.”

Officially, and according to Nickelodeon, this is what Bella and the Bulldogs is about:

Middle schooler Bella Dawson left her life as a popular cheerleader behind to join the Bulldogs as their new star quarterback. Trading in her pom-poms for a pigskin was a total dream come true, but now Bella must find a balance between football and her cheerleading BFFs. Does she have what it takes to overcome the doubters and lead her team to victory, without compromising who she is? And what will happen when those worlds collide?

And this is what one of the internet’s many frenzied, far-right-wing white supremacists claims it’s about:

Bella and the Bulldogs, besides promoting anti-white (and consequently pro-black (heh)) race cucking, wallows in a panoply of filth and lies. Ridiculous grrlpower fantasy? Check. Weak whytes? Check. Evil redneck whites? Check. Numinous negros? Check. Transgenderism? Good lordnbutter, we may have to check that one off too.

Which is mostly nonsensical bullshit. The basic idea is that Jonathan C. Butler, one of the show’s co-creators, is trying to inject interracial cuckold fetishism into the minds of America’s youth. The bulk of the proof for this relies on the fact that Butler had once written a movie called The Cuckold, which actually does explore this particular fetish, in which black men will have sex with white women while their (typically white) husbands look on. So of course, he must be trying to brainwash the kids.

Still unconvinced? Here, this diagram should help.

You know, or not.

This objectively insane theory has been slowly gaining steam amongst the various ultra-conservative, ultra-racist, right-wing message boards scattered across the internet. So, inevitably, it ended up on The Daily Stormer, a blog born of the aggressively racist and unfortunately thriving message-board Stormfront.

The Daily Stormer posted the body of the petition, which “asks Nickelodeon to stop marketing cuckold fetishism, as well as other forms of sexual fetishism (foot fetishism, for example) to children.” But because petitions can only do so much, the online, pro-eugenics equivalent of a poorly produced zine also asks readers to troll and harass these child actors, forcing them “to explain why they are a part of this sickening production.”

So now, white supremacists are doing everything in their power to get the show cancelled—which essentially translate to making a whole bunch of shitty YouTube videos and poorly-produced images.

They’re also grasping at any lick of evidence that might possibly further their cause, which makes it hard to believe that this could be anything other than bad satire. For instance, one post on Reddit’s /r/CoonTown titled “When you see it..... :Bella and the Bulldog Edition” points to this:

A screenshot of the main character, her football coach, and a baby with an “x” through it that is apparently supposed to imply... something. But whatever it is, it was enough to set one commenter off on a tirade about the Jews (the owners of Hollywood and, consequently, the stewards of this liberal smut).

The most subtle one I’ve seen is the white girl wearing two key necklaces around her neck: Black and white keys. Guess which one was bigger.

It’s genuinely fucking creepy that anyone would have the time or dedication to come up with bullshit like this.

You know, I’ve been thinking about all this and it never really occurred to me, but are the Jews trying to get us back for WWII for some reason?

I always assumed since America was the country that, you know, ended the Holocaust, that we were legitimate allies. But stuff like this make me think that on some sort of primal level, they may just see all white people as the enemy, period.

So it certainly seems like a good majority of the people ranting and raving do actually believe in the bullshit they’re spewing. Whether or not the whole movement started out sincerely, though, is debatable. The discussions of latent cuckoldry appear to have originated on 4chan’s /pol/ and /tv/ boards, and, as we know, 4chan has a habit of trolling anyone prone to hysteria—or more accurately, just anyone at all.

And as is often the case, this one did at least (seemingly) start out with the intent of being a joke.

But then this happened.

People took the idea and ran with it. As far as they possibly could. For instance, there’s really no question about the sincerity of the guy who made the video below. Especially considering that his YouTube channel’s back catalogue contains such titles as “Feminism will never cure your emptiness” and “Cry the Patriarchy Away.”

There’s even an eminently depressing hashtag, #CancelBella, which is often paired with some combination of #AntiWhite, #WhiteGenocide, and our favorite catch-all of all, #tcot.

Once again, as you can see above, the connections they’re attempting to draw are wildly tenuous at best. Still, for good measure, I asked Nickelodeon the question that was on absolutely no sensible human’s mind.

On Mon, Jul 6, 2015 at 8:04 PM, Feinberg, Ashley wrote:

Hi David,

I’m a reporter for Gawker, and in doing some research lately, it seems that a lot of far-right-wing conservatives have been finding allusions to racially-charged cuckoldry in Bella and the Bulldogs.

Can you comment on whether or not Bella and the Bulldogs is endorsing cuckoldry?


On Mon, Jul 6, 2015 at 8:04 PM, Bittler, David wrote:

Hi Ashley, how are you?

This is exactly what the show is about:

Bella and the Bulldogs is a kids’ sitcom centered on a group of friends in middle school who play on a football team.

Which, after watching a few episodes myself, I can wholeheartedly confirm to be true. I can also confirm that it is an awful, awful show, even by kid’s standards. And that that—at least for those of sound mind—is the only even remotely offensive thing about it.

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